Albert Mohler: Coming to a Mall Near You -- Planned Parenthood's New Strategy

Wednesday, June 25, 2008

"It is indeed a new look...a new branding, if you will." That's the explanation offered by Leslie Durgin, a senior vice president at Planned Parenthood of the Rocky Mountains. She was speaking of Planned Parenthood's new "upscale" approach to marketing abortions and other "services" to wealthier suburban women.

This new strategy and marketing plan was described in chilling detail by reporter Stephanie Simon of The Wall Street Journal [article available by subscription only]. "Flush with cash, Planned Parenthood affiliates nationwide are aggressively expanding their reach," she explains, "seeking to woo more affluent patients with a network of suburban clinics and huge new health centers that project a decidedly upscale image." the rest